Client:

GM

Category: Training

As part of the Hewlett Packard rebid for their client General Motors – Bridge was engaged to conduct a Brand2Life audit on the Customer Service Contact Centres and review four key areas: recruitment, induction, core frontline training and leadership. From this, a report was produced with ratings and recommendations for each of the areas and a process to help with the alignment and flow as people move from one area the next. In addition to this, a two-day Emotional Intelligence customer service course was design and piloted for the core service team.

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